Summary:With the Federal Reserve holding rates steady, SMBs continue to face high borrowing costs and tight lending standards that limit access to traditional financing. We discuss how CFIs can offer tailored solutions.
In the 1950s, the US small business lending landscape was much simpler, and a healthy dose of grit and resilience could take aspiring business owners a long way. A great example is Walmart, which started as a small discount store in Arkansas. With limited capital and a modest $20K loan, Walton’s ability to access affordable credit was key to his success.Today, small and medium-sized businesses (SMBs) still need affordable capital, but high interest rates, inflation, and tightening regulations are making the cost of borrowing prohibitive.For community financial institutions (CFIs) who want to meet these businesses’ needs, the evolving SMB lending environment presents an opportunity to flex their relationship-building muscles. By offering personalized loan structures, faster approval processes, and fintech partnerships, CFIs can help small businesses access the capital they need while differentiating themselves from larger banks and nonbank lenders.The Shift Toward Alternative LendingThe growing demand for SMB financing is evident in the increased volume of SBA loan approvals over the past few years, with SBA loan volume rising 22% YoY in 2024.Despite this growth, there are far more SMBs that would like financing, but feel too discouraged to apply. About 44% of SMBs did not even apply for loans last year because they believed they would either not qualify or be denied, due to the current tightened lending standards.Many SMBs are unable to access SBA loans due to several challenges:
Slow processing times (30 to 90 days)
Strict eligibility criteria
High fees and interest rates compared to alternative lenders
While the total approved loan amounts for SBA loans have increased, the application process remains lengthy, and many businesses face difficulties meeting the qualification requirements. As a result, many SMBs are turning to alternative lenders such as fintechs and nonbank lenders, even though those have their own disadvantages compared to traditional bank loans. Nonbank lenders tend to charge higher fees than traditional bank loans, with interest rates ranging from 3% to over 60%, depending on the type of loan. Despite the high cost, however, many SMBs feel they have no choice but to rely on alternative options as SBA and traditional loans remain out of reach for the vast majority. Small Business Lending ChallengesGiven the barriers to accessing traditional financing, many SMBs hesitate to take on new debt. A recent PYMNYS Intelligence survey reveals why: 35.4% cite high fees and interest rates as the biggest obstacle, while 19.2% point to difficulty meeting eligibility criteria. Additional barriers include low credit limits (13.9%) and high repayment amounts (13.8%), explaining why traditional financing options, like SBA loans, remain out of reach for most.022725 SMB loan chart.png43.22 KB Source: PYMNTS Accessing financing quickly is also a critical issue for many SMBs. The average time to find a loan varies significantly depending on the lender. While traditional banks can take anywhere from 60 to 90 days, online and alternative lenders can fund loans in as few as 1 to 7 days. This stark contrast in loan processing times is one of the key reasons many SMBs are opting for faster alternative lenders despite higher costs.Indeed, the 2024 Small Business Credit Survey found that only 14.6% of loans were approved by big banks, in no small part due to overly long processing times. For businesses operating on tight margins or in seasonal industries, long wait times for loan approvals are simply not feasible.How CFIs Can Stand Out in the Evolving LandscapeDespite the many challenges facing SMBs that need flexible and affordable capital, CFIs have a unique opportunity to thrive by offering flexible, personalized solutions that better meet the needs of SMBs than large banks and nonbanks. Here are a few strategies that can help CFIs distinguish themselves:
Personalized loan structures. Unlike large banks and fintech platforms, CFIs specialize in providing personalized services. By taking the time to understand each borrower’s unique needs and financial situation, CFIs can offer customized loan structures that are more flexible than the rigid terms often offered by alternative lenders. Custom loan structures could include adjustable payment terms, interest-only periods, or extensions that help business owners better manage cash flow challenges.
Faster approval processes. As SMBs often operate in a fast-paced environment, offering quicker access to capital is key to staying competitive. By leveraging fintech partnerships and digital lending solutions, CFIs can streamline the loan application and approval process online, making it easier and faster for borrowers to access funds or to get their questions answered in a timely manner. Some forward-thinking CFIs are building out AI-powered chatbots that help answer a potential borrower’s questions during the application process.
Leverage technology and data. Incorporating API-first technology and data-driven decision-making will help CFIs make more accurate, efficient lending decisions. Efficient API technologies allow for seamless integration with an SMB’s existing workflows, ensuring loan applications and approvals are faster, easier, and more user-friendly. By using data to assess creditworthiness and identify opportunities, CFIs can enhance their lending strategies and better meet the evolving needs of small businesses.
Focus on underserved sectors. CFIs can also succeed by focusing on niche markets and underserved business sectors. Many SMBs in industries such as retail, healthcare, and construction are experiencing growth but continue to face serious and potentially business-ending financing hurdles. By offering tailored lending products that meet the specific needs of these particular industries, CFIs can build long-term relationships and gain a competitive advantage over larger, less agile lenders.
CFIs and SMBs Should Be Fast FriendsAs the cost of borrowing remains high and access to capital continues to be a challenge for many small businesses, CFIs have a unique opportunity to become the trusted financial partner that SMBs can rely on for flexible, efficient, and affordable financing solutions.By offering personalized service and faster approval processes, CFIs can stand out in an increasingly competitive market, while also maintaining the affordability that many alternative lenders lack.Leveraging fintech partnerships can also allow CFIs to integrate advanced technologies and data-driven solutions that streamline lending processes, reduce operational friction, and deliver faster access to capital. By combining the personal touch of relationship-based banking with the efficiency of fintech, CFIs can position themselves as the go-to resource for SMBs navigating today's challenging lending environment for years to come.
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